---
title: Campaigns
description: This article explains what campaigns are in the Pop-up Store and how to use them.
---

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# Campaigns

## This article explains what campaigns are in the Pop-up Store and how to use them.

**What is a campaign?**

A campaign is a temporary promotion within the Pop-up Store that allows you to:

- Select specific products
- Activate visible promotional elements such as a top bar, banner, engagement bubble, or pop-up
- Decide when the campaign starts and ends
- Campaigns help you draw focused attention to specific products.

**What types of campaigns are available?**

When starting a campaign, you can choose between two options:

- *Import template*: Use an existing campaign as a base. This is useful if you want to launch quickly or reuse a seasonal campaign.
- *Empty campaign*: Start a campaign from scratch and configure everything yourself.

**Which promotional elements are available?**

Within a campaign, you can use different promotional elements. These determine how and where your campaign is displayed to website visitors.

**Widget banner**  
An image with a title that appears when opening the campaign inside the Pop-up Store.

**Campaign banner**  
An image with a title shown on the homepage of your Pop-up Store.

**Attention bar**  
A narrow bar displayed at the top of the website that remains visible at all times.

![](https://knowledge.print.com/hs-fs/hubfs/image-png-Feb-19-2026-09-18-14-0066-AM.png?width=670&height=27&name=image-png-Feb-19-2026-09-18-14-0066-AM.png)

**Pop-up modal**  
A banner that appears on the page when visiting the website and visually communicates your message.

![](https://knowledge.print.com/hs-fs/hubfs/image-png-Feb-19-2026-09-17-49-1476-AM.png?width=670&height=348&name=image-png-Feb-19-2026-09-17-49-1476-AM.png)

**Engagement bubble**  
Appears during a visitor’s first website visit and can include call-to-action buttons for contact or product display.

![](https://knowledge.print.com/hs-fs/hubfs/image-png-Feb-19-2026-09-19-17-3872-AM.png?width=259&height=218&name=image-png-Feb-19-2026-09-19-17-3872-AM.png)

Important to know

- Campaigns do not affect your default Pop-up Store settings
- You decide which products are visible for each campaign
- Multiple campaigns can run alongside each other

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